The spirit of the Alps, reinvented through music.

The Verbier Music adventure began in January 2025 with a conversation between Valentin Stutz, a DJ with more than fifteen years behind the decks, David Märki, an events entrepreneur for over twenty years, and David Genier, who works in finance and is a seasoned events entrepreneur.

During that conversation, David Genier shared his wish to revive a project close to his heart: building a new float for the Street Parade alongside David Märki. Drawing on his experience with some twenty floats, for both the Street Parade and the Lake Parade, he could already picture an ambitious and truly unusual adventure.

Right after, Valentin reached out to François Roux, a long-time friend living in Verbier. The four enthusiasts quickly realised they shared the same vision: to carry the energy, authenticity and festive spirit of the Alps far beyond the mountains.

David Genier then took the lead on the Street Parade project, while Valentin founded the Verbier Music association together with François and David Genier. Their goal was clear: to build a platform able to create unique, unifying and memorable events.

From day one, the Bar-Restaurant Le Rouge believed in the concept and became the first partner of the adventure. Its support marked the starting point of a project that has kept growing ever since.

Verbier Music was born from a simple belief: bring the mountain air to the city, create new experiences and offer original, bold and unconventional concepts. Through music, events and encounters, we want to share the spirit of Verbier wherever we go.

More than an association, Verbier Music is a human adventure driven by passion, innovation and the desire to bring people together well beyond the resort.